RANDY FRIED

Imagine you’re at work one day, and your boss comes to you and says,

“Bad news, we’re going to have to fire you. Business is bad. And the economy stinks.”

You feel depressed. No more career. No more regular paychecks.

And then the boss says,

“You know what? If you were to work just one extra hour overtime every day for free, from 5 p.m. to 6 p.m., Monday through Friday, we’ll let you keep your job and you can continue collecting your same paycheck.”

Now, what would you do?

Well, most people would say,

“Well, I will work the extra hour of overtime just to keep my job. I know I will be working the extra hour for free, but it is important to keep my present job.”

And then the boss says,

“Well, I know it’s kind of bad news for you but there is some good news. If you work an hour of overtime, Monday through Friday for no pay, just one extra hour a day . . . at the end of two years, we’ll let you retire at full pay.”

All of a sudden, how do you feel?

You feel like saying,

“Wow! Excellent! What an opportunity! Just work one hour overtime for free, Monday through Friday, and two years from now . . . I retire at full pay!”

So what would happen? Read the rest of this entry »

Thank you to Bob and Anna Bassett, their leadership has made me successful beyond my wildest dreams, great mentors, friends and teachers, now I pass this information on to you!!!

We help people understand their compensation plans and policies and procedures.  Our main questions are:

• How hard do you have to work to reach your financial goals?

• Can you take a vacation or retire from your business?

• Can you bequeath your business to your heirs?

We spend several hours working with each person, and they often discover some scary stuff.  Many say they would never have joined that company if they had read their contract carefully or had understood the compensation plan.

And yet, after all that …

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GO GRASSHOPPER GO!!!!!

Take one grasshopper and put him in the driver’s seat of your car.

Then yell, “Drive!”

What does the grasshopper do? Nothing. This proves that grasshoppers can’t hear. Or does it?
That would be the wrong conclusion.

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Let’s say you sell a health product. Every prospect you talk to:

1.Does your prospect want better health or worse health?

2.Does your prospect want more money or less money?

Now, you just happen to be there making a presentation. You offer:

1.More health. 2.More money.

And at the end of the presentation, the prospects says: “No.”

Let’s review:

Read the rest of this entry »

Because of what you say and do.

For example, suppose I say:

“Trust me, I’m from Texas!”

Or:

“I’m from the government and I am here to help you.”

In both cases, you might make an immediate decision: “I can’t trust you. Everything you say has to be reviewed and checked. I’m skeptical.”

Our immediate choice of words when we meet a prospect will create trust … or distrust. Our prospects are making a choice even before we tell them about our great opportunity.

Certainly we wouldn’t want to start with phrases such as:

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The office manager is manning the phones

Don’t want to be tied down answering the phone? Want to increase the number of responses to your ad? Would you like to get your message across without interruption and questions? And finally, wouldn’t it be great to spend your time with pre-qualified prospects interested in your opportunity?
When your ad says, “Call for a recorded message,” you can accomplish the above goals. Let’s look at a sample ad and how a prospect would react after reading the ad in his Sunday newspaper.

ATTENTION MLM’ERS
If you are serious about your
career, call for this important
recorded message.
999-9999

Pete Prospect reads the ad and thinks, “It’s just a recorded message. I can call right now while my interest is high. I won’t have to wait until Monday morning. It sounds pretty non-threatening. I am usually afraid to call ads. There is always an amphetamine-crazed salesman on the other end trying to pressure me into an interview. They never want to give you any information. They insist you come in before they will tell you anything. This sounds pretty neat. I can call, listen to the information, and if I’m not interested, I’ll hang up. It won’t waste my time or theirs. I’m curious what it is all about. Let me call right now.”
When Pete Prospect calls, he will receive a two or three minute recording. The message will answer his basic questions and qualify his prospect status. A sample recording could go like this:

Read the rest of this entry »

Did you ever notice how some network marketers seem to work extremely hard and get absolutely nowhere? It almost makes you cry to see such effort go unrewarded. Many times these unfortunate souls are in our downline and look to us to solve their dilemma. Let’s take a case. Marvin Mover is the epitome of a salesman. As a matter of fact, he looks like your next superstar. Marvin has great work habits and consistency. Every day he sets three recruiting appointments and sponsors at least one new person. It doesn’t take long to see that in 30 days Marvin will have at least 30 distributors in his group.

The problem is that his group is producing no volume. Most of his new recruits don’t even place an initial order, and those who do, won’t re-order. Marvin is working hard, but going in circles and getting nowhere. And the worst part is that this whole situation is frustrating for you. You see your potential superstar getting discouraged by the lack of tangible results — no volume. Let’s define the problem.

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More great training from one of my favorite mentors, Tom “Big Al” Schreiter.

I just left the buffet line at Caesar’s Casino in Atlantic City. What did I see?
Fat people.
People who shouldn’t be there eating.
Every time I went back to the buffet line, I saw more fat people. Every trip to the dessert buffet? Yes, I saw more fat people.

Read the rest of this entry »